My name is Molly Zoe and I have decided to create a blog which follows the company DreamWorks animation! I am enrolled in a PR course which requires us to keep tabs on a Fortune 100 company. To me DreamWorks is a huge name from my childhood until now. It symbolizes family time, laughing with friends, and watching a generally enjoyable piece of cinematography.
I chose to select DreamWorks because the company has done so well with maintaining a positive public image and being able to adapt to stay relevant. DreamWorks is known for their development, production and distribution of animation. They provide high quality entertainment through CG animated movies, television series, and television specials. The movie produced by DreamWorks have a global audience, they extend far beyond the US. Feature films created by DreamWorks include The Prince of Egypt, Shrek, SharkTale, Madagascar, and many more.
DreamWorks was created in 1994 by Steven Spielberg, Jeffery Katzenberg, and David Geffen. The letters SKG can be found on the logo of the company. DreamWorks was sold in 2005 to Viacom however in 2008 DreamWorks signed a deal and moved their business to working with India's Reliance ADA Group.
On the official DreamWorks website their ranking on the Fortune 100 list is advertised so there is clearly pride within the company about their standing. DreamWorks a generally good reputation which implies that they have been doing something right for 19 years now. Their connection with the Walt Disney Studios and Touchstone Pictures has benefited them immensely because of the fame that comes along with the association. DreamWorks is very open the goings on of the company. All press releases are accessible through the website as well as stock and finical information!

DreamWorks Website

-Molly Zoe